For influencers and expert creators
You have the audience and the knowledge. We build the product and the sales together.
You hold knowledge people are happy to pay for. We turn it into a digital product, take on all the technical and commercial work, and share the revenue according to an agreement we put in writing.
- You bring the expertise, the filming and promotion in your own channels
- We build the product, website, payments, delivery and sales
- Revenue sharing and scope are agreed in writing before we start
01 / Product demo
How a 12-week training and nutrition programme can look
Below is how a complete digital product can be put together, from the page the customer buys on to the programme they follow each day. Everything is a drawn example.
Example of a product page
Product concept · Demo12-week programme
Twelve weeks of training and nutrition in one programme
The customer answers a few questions, gets their own level and starts straight away. Everything sits in one place.
Example price in the illustration. The final price is set per project.
Programme overview
Week 1–4
Foundation
Technique, rhythm and good habits.
Week 5–8
Build-up
Increased load and clear progression.
Week 9–12
Peak form
Fine-tuning and a plan for what comes next.
Today's session
- Warm-up · 8 min
- Strength · 4 exercises
- Cool-down · 5 min
Exercise videos
- Squat
- Deadlift
- Row
- Lunge
Onboarding
The customer answers a few simple questions and lands straight in their own programme.
Quality-checked variants
Different levels and adaptations, set up and approved by you as the expert.
Exercise videos
Filmed by you and placed exactly where the customer needs them.
Logging and progression
The customer records their sessions and follows their progress across the twelve weeks.
This is a hypothetical product example. The same approach also fits courses and other knowledge-based programmes.
02 / Worked example
Run the numbers on a launch
Adjust the numbers and see how a one-off purchase per launch can look. This is a simulation, not a promise of income.
The calculator starts from the audience you already have, a price you choose yourself, and the share of followers who actually buy.
It counts one purchase per customer for a single launch. No subscriptions, no annual income and no customers outside your own following.
50,000 is only the calculator's starting point, not a requirement for working together. The partner share is an illustrated share of gross sales before costs, not profit, and the final split is agreed in writing.
Price and sales figures are before any VAT, refunds, payment fees, advertising and other costs.
How we calculate
- Number of buyers = followers multiplied by the chosen buyer share, rounded down.
- Gross sales = number of buyers multiplied by the price per product.
- Illustrated partner share = gross sales multiplied by the chosen share. This is a share of sales, not profit.
- One purchase per customer, for a single launch. Not a subscription or annual income.
- No customers outside your following are added.
- 50,000 followers is the calculator's starting value, not a qualification threshold.
- The numbers say nothing about company value or profit.
- All amounts are before VAT, refunds, payment fees, advertising and other costs.
Your numbers
The calculator runs from 50,000 to 5,000,000. This is not a minimum for a partnership.
NOK 1,490 is used as an example. Choose freely between 100 and 10,000.
See how different splits play out. The final split is agreed.
Number of buyers
500
Gross sales
NOK 745,000
Illustrated share of gross sales before costs
NOK 372,500
One-off purchase for a single launch.
03 / Audience to purchase
How a sale actually happens
The path from a follower to a customer is short when every step is in place. The diagram shows who is responsible at each step.
- 01
Audience
People who already follow you and trust your expertise.
Your responsibility
- 02
Relevant content
Posts and videos that speak to what the product actually solves.
Your responsibility
- 03
Product page
A clear page that explains the product and makes buying simple.
Our responsibility
- 04
Purchase
Payment and receipt that work on mobile.
Our responsibility
- 05
Access to the product
The customer is let straight into the content, automatically.
Our responsibility
Illustration of the approach. No actual sales figures are shown.
And you get an overview of the orders
Example of a store overview
Demo · Example dataSales overview
Orders
48
Sales
NOK 71,520
Completed purchases
1.4%
Example curve
The curve is drawn for illustration and is not based on real data.
Example orders
| Order | Product | Amount | Status |
|---|---|---|---|
| #DEMO-1041 | 12-week training programme | NOK 1,490 | Paid |
| #DEMO-1042 | 12-week training programme | NOK 1,490 | Delivered |
| #DEMO-1043 | 12-week programme + nutrition | NOK 1,790 | Paid |
| #DEMO-1044 | 12-week training programme | NOK 1,490 | Processing |
| #DEMO-1045 | 12-week programme + nutrition | NOK 1,790 | Delivered |
04 / Division of work
What each of us does through the phases
Four phases from the first conversation to a product that keeps going. The rows show concretely what you do, and what we do.
- 01
Clarify
- You
- Tell us about your audience and field, and what you want to create.
- Eknes Partner
- Propose the product and scope, and put roles and terms in writing.
- 02
Create content and build
- You
- Create the expert content, film and quality-check it.
- Eknes Partner
- Build the product, website, payments and automated delivery.
- 03
Test and launch
- You
- Review the product and promote it in your own channels.
- Eknes Partner
- Test the full purchase flow and set up sales pages, email flows and the campaign.
- 04
Improve
- You
- Share what your audience asks about, and create new content.
- Eknes Partner
- Follow the numbers, improve what should be improved and run the solution.
Clarify
Create content and build
Test and launch
Improve
Tell us about your audience and field, and what you want to create.
Create the expert content, film and quality-check it.
Review the product and promote it in your own channels.
Share what your audience asks about, and create new content.
Propose the product and scope, and put roles and terms in writing.
Build the product, website, payments and automated delivery.
Test the full purchase flow and set up sales pages, email flows and the campaign.
Follow the numbers, improve what should be improved and run the solution.
The concrete division is agreed in writing for each partnership.
05 / Behind Eknes Partner
Hi, I am Anders.
I run Eknes Partner and build websites and digital solutions for Norwegian businesses. An influencer partnership is the same work, only with a product we own and sell together.
You deal with me directly. I answer your enquiry personally.
How we set up the agreement
- We develop a digital product together and share the revenue according to agreement.
- After assessing the individual partnership, development without upfront payment can be offered as a model. It depends on the scope and what each of us contributes, and is not offered automatically.
- Scope, roles, revenue sharing and other terms are always agreed in writing before we start.
Common questions
How many followers do I need?
There is no fixed threshold. 50,000 is only the starting value in the worked example above, not a requirement. An engaged audience and genuine expertise matter more than the number.
Do I have to pay for the development?
After assessing the partnership, development without upfront payment can be offered as a model. It depends on the scope and what each of us contributes, and is agreed in writing.
How is the revenue shared?
The split is agreed in writing for each partnership. The share in the worked example is an illustration you can adjust, not a rate we have set.
Are the numbers in the worked example expected results?
No. It is a simulation of gross sales for a single launch, before VAT, refunds, fees, advertising and other costs. It says nothing about profit.
What do I need to contribute along the way?
The expert content, taking part and filming, and promotion in your own channels. We handle everything technical and commercial.
What happens when I get in touch?
We have a conversation about your audience and what a product could be. Nothing is binding until the terms are agreed in writing.
06 / Get in touch
Tell us briefly about your audience and your idea.
Write a few lines about what you do, who follows you and what you would like to create. I answer personally.
Scope, revenue sharing and terms are agreed in writing before we start.